WHAT:           As London continues to play host to the world’s best athletes, the greatest footballer of all time, Pele, will be paying a visit to Soccer Scene on Carnaby Street this Saturday.

The player, known as ‘The King’, will appear in store to meet fans and sign autographs as he visits London to cheer on his Brazilian compatriots in the Olympic football competition.

Despite scoring an incredible 77 goals in 92 appearances for Brazil, Pele never won an Olympic gold medal – something the current Brazil squad hope to achieve this coming weekend.

WHY:             Soccer Scene prides itself on stocking the most extensive range of replica kits available, including Brazil national and club kits. Boasting a comprehensive range of football boots, training equipment and souvenirs, Soccer Scene is THE destination for football fans..

WHERE:        Soccer Scene, 56 Carnaby Street, London, W1F 9QF

WHEN:          Saturday 11th August 2012, 1pm – 2pm